Custom Website Illustrations
CHARACTER DESIGN, DIGITAL ILLUSTRATION
Contracted out by the Rhode Island based design agency Chasing Brunch, I worked with an external developer to create a series of flat vector illustrations for the website of a cloud service called Arium. I was given the existing brand constraints of a five color palette, and four character descriptions in order to design avatars meant to represent Arium’s user base: a graphic designer, a creative director, a video editor, and a director of photography.
These avatars were featured in a hero image, and a graphic meant to accompany a “call to action” on Arium’s home page. In addition to a series of avatars, I was also tasked to design illustrations meant to communicate Arium’s service benefits pertaining to speed, accessibility, and collaboration.
